The Lookbook x Ellie

$190.00

Ten (10) outfits personally styled by Ellie, either entirely out of your own closet or with a few new suggestions mixed in (your choice!).

Each outfit comes paired with styling notes from Ellie including her tips and tricks that really bring a look to life.

The Lookbook is completely customizable to you. Ellie can:

  • suggest a few new items, or stick only to what you already own

  • style for all types of occasions, or a specific one

  • design a self-contained capsule, or work from your entire wardrobe

Note: Ellie’s approach is best realized when she has a deep understanding of your unique personality - and so, she highly recommends booking The Call + The Lookbook together so she can gain that deep understanding before styling your outfits.

Please read carefully the information below to understand what will happen after purchasing and what more we’ll need from you to fulfill the service.

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What To Expect After Purchasing The Lookbook x Ellie


Please note that you are purchasing a redemption code good for a future Lookbook service with Ellie. In order to redeem this service, you must complete some additional steps.

First, you must download the Indyx app available for free on iOS and Android.

The intent of The Lookbook is primarily styling rather than shopping, and we ground everything we do in the closet you already have. This means that digitally cataloging your closet in the Indyx app is an essential step in getting the most from a Lookbook with Ellie.

Before redeeming your code, you should digitally catalog all the items from your closet that you want Ellie to be able to work with. You can do this on your own for free or take advantage of Indyx’s closet cataloging service (The Catalog). When you are ready to redeem your service, navigate in-app to Services > The Lookbook > Ellie Richards and enter your redemption code at checkout.

You will then be directed to a short questionnaire where you’ll share with Ellie more about yourself and what you’re looking for from this Lookbook. Please note that Ellie’s approach is best realized when you both have a strong understanding of your personality and unique fashion psychology, so she highly prefers that you book The Lookbook and The Call together so you can unpack that together before she dives into styling outfits for you.

Once the Lookbook questionnaire is complete, we will confirm within 24 hours your place in Ellie’s queue and by when you can expect to receive your completed Lookbook. On average, clients wait 5 business days for their Lookbook from Ellie. Your finished Lookbook will be delivered within in the Indyx app. 


Frequently Asked Questions

  • You’ll get a set of ten (10) outfits personally styled by Ellie, either entirely out of your own closet or with a few new suggestions mixed in (your choice!). The primary intent of the Lookbook is styling rather than shopping, so Ellie will only recommend up to 6 new items.

    Each outfit comes paired with styling notes from Ellie including her tips and tricks that really bring a look to life.

  • After redeeming your service in the Indyx app, you’ll be directed to a questionnaire where you can share with Ellie about yourself and what you’re looking for from this Lookbook.

    Ellie will review this information alongside your wardrobe and digitally style your Lookbook with personal styling notes.

    Your finished Lookbook will be delivered within the Indyx app.

  • Before redeeming your service, you should digitally catalog in the Indyx app all the items from your wardrobe you want Ellie to be able to work with. You can do this on your own for free or take advantage of Indyx’s closet cataloging service, The Catalog.

    After you redeem your service, you must also complete a brief questionnaire before Ellie begins styling.